Topic
growth
- Netflix Couldn't Build Netflix
David Carboni makes a great point in this piece: successful powerhouse businesses, paragons of scaling up (your Netflixes, Googles, Ubers, et al), could never build the disruptive, fast-moving products that made them…
- Helping Instead of Selling
David Skok opens this post on selling with the classic sales training mantra — customers love to buy, but hate to be sold to: Customers hate being sold to. They don’t mind getting expert help when they want to buy som…
- Weekend Reading: Invading Markets, Sleep Deprivation, and the Observer Effect
🎖️ Commandos, Infantry, and Police Jeff Atwood on Robert X. Cringely's descriptions of three groups of people you need to "attack a market": Whether invading countries or markets, the first wave of troops to see batt…
- Lower the Degree of Difficulty
Fred Wilson with advice to startups on keeping things simple: I have sat through numerous pitches where I am listening to the founder explain their technology and go to market plan and I think “this is going to be a r…
- Growth, Sales, and a New Era of B2B
This talk from a16z's Martin Casado covers how the market for B2B SaaS go-to-market is changing from sales-driven to a marketing-driven. We've been thinking a lot about this lately in the context of Fulcrum — how the…