Topic / SaaS

On Markets, TAMs, and Agency

The benefits of market sizing analysis, how they're overrated, and the remembering the power of agency.

Stealth Objections

You might think you're good to go, with a happy customer or investor. But beware of objections masquerading as acceptance.

TAM for Seed Stage is Overrated

Early stage companies have the unique ability to gin up their own addressable markets.

Learnings from Palantir

Jason Lemkin's takeaways from Palantir's successes.

A Brief History of Construction Startups

Brian Potter of Construction Physics breaks down construction startup funding by category.

Weekend Reading: Robotic Bricklaying, Medici and Thiel, and Airtable, Roblox of the Enterprise

Why we don't have robotic masons, on Medici, Thiel, and modern patronage, and Airtable as the enterprise metaverse.

Stripe's Content Strategy

Looking at Stripe Press and how it spins Stripe's business flywheels.

Weekend Reading: Guide to SaaS, a Few Rules, and Starting a Company Now

Stripe's guide to SaaS, a few rules from Morgan Housel, and the advantages of starting a company in a crisis.

Helping Instead of Selling

Don't hard sell early. Instead, be helpful, add expertise, and build trust.

Churn is a Company Problem

Combatting churn shouldn't be only on your customer success team, but on the entire product team.

Go-to-Market Fit

Measuring for the next stage after you achieve product-market fit.

On Atlassian's Unique Sales Model

A unique bottom-up business model from a company now worth billions.

Weekend Reading: Neutrinos and Math, Waymo Progress, and Freemium in SaaS

Neutrino research leads to discoveries in linear algebra, Waymo makes progress, and Christoph Janz's rules for freemium.

Second-Order Revenue

The value of customer success in driving new customer adoption and revenue.

The Magic of Recurring Revenue

Thoughts on recurring revenue, SaaS, and the power of incentives.

Growth, Sales, and a New Era of B2B

Martin Casado on growth B2B go-to-market strategy.

On Retention

Thoughts on the importance of customer retention and net negative churn in the SaaS business.

Weekend Reading: Summer Solstice, Zoom Learnings, and TeachOSM

“Visualizing the summer solstice, Zoom performance at IPO, and the progress of TeachOSM.”

How Airtable Became a Unicorn by Reinventing the Spreadsheet

A cool post from Hiten Shah about Airtable's history.

Weekend Reading: Calculator, SaaS Metrics, and System Shock

Microsoft open sources Calculator, David Skok on metrics, and System Shock cross-platform.

How Investors Think About Ideas

A good overview from YC’s Kevin Hale on how to break down startup ideas.

SaaS Valuations Look Good

A quick analysis on the state of SaaS performance in 2019.

Getting to 1,000

A short story on how we reached our 1,000th user milestone with Fulcrum.

Weekend Reading: Business Applications, Rays Prospects, and the Florida Panhandle

“Okta's business apps report, Rays upcoming prospect, and the damage from Hurricane Michael.”

16 Mini Lessons for Startup Founders

Video lessons from Peter Levine on various aspects of doing sales in a SaaS startup.

Previewing SaaStr Annual 2019

A preview of sessions at this year's SaaStr Annual conference.

Weekend Reading: CAC, Alexander Hamilton, and Flow

“Intercom on CAC, Hamilton's Legacy, and Microsoft's Flow service.”

A Product Origin Story

We started building Fulcrum in 2011. 7 years in I look back at how we started and what's changed.

The Power of the SaaS Business Model

Some thoughts on SaaS business model advantages, aligning incentives, and predictable revenue.

Subscription Pricing Models

Software Pricing and SaaS

A fantastic talk from Twilio's Jeff Lawson on SaaS and pricing.